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Xbox hires game industry analyst Matthew Ball to lead strategy

The Verge • 2026-05-20T12:06

Xbox hires game industry analyst Matthew Ball to lead strategy

Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer. Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma. Sharma announced Ball is joining Microsoft in a memo […]

What happened?

Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer. Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma. Sharma announced Ball is joining Microsoft in a memo […]

Story details

Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer.

Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma.

Sharma announced Ball is joining Microsoft in a memo […]

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Original source

https://www.theverge.com/report/934687/xbox-matthew-ball-strategy-officer-hire