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Xbox biz guy deletes his X account less than 24 hours after saying game devs who don't embrace AI 'should not be in the business of being a business'

PC Gamer • Mon, 19 Oct 2026

Xbox biz guy deletes his X account less than 24 hours after saying game devs who don't embrace AI 'should not be in the business of being a business'

Business strategy manager Brandon Stirrup said he was "happy to take the hit" for his stance on AI, then left social media.

What happened?

Business strategy manager Brandon Stirrup said he was "happy to take the hit" for his stance on AI, then left social media.

Story details

Business strategy manager Brandon Stirrup said he was "happy to take the hit" for his stance on AI, then left social media.

Why it matters

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Original source

https://www.pcgamer.com/software/ai/xbox-biz-guy-deletes-his-x-account-less-than-24-hours-after-saying-game-devs-who-dont-embrace-ai-should-not-be-in-the-business-of-being-a-business/