Netflix’s ad ambitions just keep growing
For the second year in a row, Netflix's ad-supported tier more than doubled its monthly viewerbase. During its 2026 upfront presentation, Netflix revealed that its $8.99-per-month plan reaches more than 250 million people around the globe, a significant leap from 94 million users reported last year. The streaming service reported earning $1.5 billion from ads […]
What happened?
For the second year in a row, Netflix's ad-supported tier more than doubled its monthly viewerbase. During its 2026 upfront presentation, Netflix revealed that its $8.99-per-month plan reaches more than 250 million people around the globe, a significant leap from 94 million users reported last year. The streaming service reported earning $1.5 billion from ads […]
Story details
For the second year in a row, Netflix's ad-supported tier more than doubled its monthly viewerbase.
During its 2026 upfront presentation, Netflix revealed that its $8.99-per-month plan reaches more than 250 million people around the globe, a significant leap from 94 million users reported last year.
The streaming service reported earning $1.5 billion from ads […]
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Original source
https://www.theverge.com/streaming/929627/netflix-ads-plan-upfront-2026