McDonald’s is testing ads on its drive-thru menus
McDonald's is putting ads on its drive-thru menu as part of a "limited" pilot at company-owned restaurants, according to a report from Bloomberg. Drive-thru locations included in the test will show ads from other brands on digital menu boards after a customer places their order, which they'll see while they wait for their meal. In […]
What happened?
McDonald's is putting ads on its drive-thru menu as part of a "limited" pilot at company-owned restaurants, according to a report from Bloomberg. Drive-thru locations included in the test will show ads from other brands on digital menu boards after a customer places their order, which they'll see while they wait for their meal. In […]
Story details
McDonald's is putting ads on its drive-thru menu as part of a "limited" pilot at company-owned restaurants, according to a report from Bloomberg.
Drive-thru locations included in the test will show ads from other brands on digital menu boards after a customer places their order, which they'll see while they wait for their meal.
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Original source
https://www.theverge.com/tech/999295/mcdonalds-drive-thru-menu-ads