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AI traffic to US retailers rose 393% in Q1, and it’s boosting their revenue too

TechCrunch • Thu, 16 Apr 2026

AI traffic to US retailers rose 393% in Q1, and it’s boosting their revenue too

Adobe says AI traffic to U.S. retail sites also jumped 269% in March, with visitors converting better and generating more revenue than non-AI shoppers.

What happened?

Adobe says AI traffic to U.S. retail sites also jumped 269% in March, with visitors converting better and generating more revenue than non-AI shoppers.

Story details

Adobe says AI traffic to U.S.

retail sites also jumped 269% in March, with visitors converting better and generating more revenue than non-AI shoppers.

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Original source

https://techcrunch.com/2026/04/16/ai-traffic-to-us-retailers-rose-393-in-q1-and-its-boosting-their-revenue-too/