While global smartphone shipments fell to their lowest quarterly level since Q3 2012, Apple and Samsung both managed to capture well over a fifth of the market. Apple's iPhone eats up more market share as global shipments fall Though it remains to be seen whether the iPhone 18 Pro will be as big of a success as Apple hopes, the company is seemingly moving in the right direction In its Q3 2026 financial report , Apple revealed that iPhone revenue rose to $54.25 billion, up 21.7% from $44.58 billion in Q3 2025. Now, a report from Counterpoint Research has put this success into perspective. It offers a good idea of how iPhone 17 and iPhone 18 Pro shipments factored into the global smartphone market as a whole throughout Q3 2026. Continue Reading on AppleInsider | Discuss on our Forums
Apple is planning to invite content creators to a two-day product showcase in Los Angeles on October 27 and October 28, according to Bloomberg 's Mark Gurman . Do not expect a traditional Apple Event with a live-streamed video on either of those days, as Gurman said that these will be "experiences" for content creators, similar to one that Apple is holding in New York this Tuesday, October 13 . The following four products are expected to be announced on or around Tuesday, October 27: 14" and 16" MacBook Pro models with OLED displays: A major MacBook Pro redesign with an OLED display, touchscreen support, M5 Pro and M5 Max chips , a Dynamic Island , a "significantly lighter" design , and potentially Apple's C1X or C2 modem for built-in cellular connectivity . 24" iMac: M6 chip and new color options . 14" MacBook Pro: M6 chip . iPad mini 8: OLED display , A20 Pro chip , landscape front camera , redesigned speaker system , and water-resistant design . Apple previously announced that it will be releasing a Mac Studio with 512GB of RAM in " late October ," so expect that around the same time. This will likely be Apple's final major launch in 2026, according to Gurman. In the meantime, Apple is expected to unveil an all-new HomeView smart home hub, a HomePod mini 2, and an updated Apple TV 4K on Tuesday, October 13. Related Roundups: iMac , iPad mini , MacBook Pro Buyer's Guide: iMac (Don't Buy) , iPad Mini (Don't Buy) , MacBook Pro (Caution) Related Forums: iMac , iPad , MacBook Pro This article, " Apple Plans Two-Day Event to Showcase Trio of New Macs and iPad Mini " first appeared on MacRumors.com Discuss this article in our forums