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The new iPhone 18 Pro and iPhone 18 Pro Max are now available to pre-order . Apple announced the new phones on Wednesday, highlighting a variable aperture camera system, a smaller Dynamic Island, four new color options, and more. Pre-order iPhone 18 Pro from Apple Pre-order iPhone 18 Pro Max from Apple Pre-order iPhone 18 Pro from Walmart Pre-order iPhone 18 Pro Max from Walmart more…
Apple's online store has gone dark as the company prepares to open preorders for the iPhone 18 Pro lineup. Apple Store down ahead of iPhone 18 Pro preorders As anticipated, Apple has taken its online Apple Store offline to prepare for the launch ahead of iPhone 18 Pro and iPhone 18 Pro Max. This year, the iPhone 18 will not launch alongside its higher-end counterparts. Apple routinely takes its online store offline before major product launches and preorder windows. The familiar "Be right back" message appears while customers wait for the store to reopen. Continue Reading on AppleInsider | Discuss on our Forums
Apple's online store is down ahead of iPhone 18 Pro and iPhone 18 Pro Max pre-orders, which begin at 5:00 a.m. Pacific Time on Saturday, September 12. "We love that early energy," reads the Apple Store's message when visiting the U.S. website. "Almost ready for you. Pre-order begins at 5:00 a.m. PT. See you soon." Apple has been opening pre-orders at 5:00 a.m. Pacific Time for several years, rather than the 12:01 a.m. start time it previously used. Today the store went down especially early. Customers in more than 65 countries and regions, including Australia, Canada, China, France, Germany, India, Japan, Mexico, the UAE, the U.K., and the U.S., will be able to pre-order both models when the store comes back online. The iPhone 18 Pro and iPhone 18 Pro Max come in Burgundy, Glacier, Silver, and Black. Both models are available in 256GB, 512GB, 1TB, and 2TB storage capacities, bringing the 2TB option to the smaller Pro model for the first time. Apple's New 2026 iPhone Lineup: Prices for Every Storage Tier Here's When iPhone 18 Pro Pre-Orders Begin in Every Time Zone How to Pre-Order iPhone 18 Pro From Apple and Get the Model You Want on Launch Day What Upgrading to iPhone 18 Pro From iPhone 17 Pro Gets You iPhone 17 Pro vs. iPhone 18 Pro: 35+ Upgrades Compared In the United States, the iPhone 18 Pro starts at $1,199, while the iPhone 18 Pro Max starts at $1,299. Both models launch on Friday, September 18, when deliveries to customers and in-store availability begin. Related Roundup: iPhone 18 Pro Tag: Apple Store Buyer's Guide: iPhone 18 Pro (Buy Now) Related Forum: iPhone This article, " Apple Store Down Ahead of iPhone 18 Pro Pre-Orders " first appeared on MacRumors.com Discuss this article in our forums
Update : The Apple Store is now down ahead of iPhone 18 Pro pre-orders. Apple unveiled the iPhone 18 Pro and iPhone 18 Pro Max on September 9 at its "Surprise and shine" event . If you're keen to be among the first to get your hands on one, here are some tips on how to give yourself the best chance. If you're looking to grab a foldable iPhone Duo, check out our separate guide . Apple says pre-orders for the new iPhone 18 Pro models open on Saturday, September 12 at 5:00 a.m. Pacific Time ahead of a launch on Friday, September 18. We have a guide to when pre-orders go live in every time zone . Going on previous fall iPhone launches, shipping estimates for popular iPhone Pro configurations tend to slip by several weeks within hours of Apple's pre-orders opening, which tends to happen the week of the announcement. Ordering quickly therefore can make the difference between a launch-day delivery and an extended wait. These tips should help give you the best chance of grabbing one. Get Ready for your iPhone 18 Pro pre-order: Before pre-orders go live, you have a short time window to set up a " Get Ready " feature in the Apple Store app or on Apple's online store . This allows you to prepare your purchase by selecting your preferred model, confirming carrier status, adding accessories, choosing an AppleCare+ plan, and setting up payment methods. Afterwards, when pre-orders begin, you'll be able to complete your purchase with just a tap. Apple says it is giving customers until 9 p.m. Pacific Time today to get their pre-order ready ahead of the morning rush. This deadline has now passed, but the option still appears to be available for some customers, so act now if you want a quicker checkout on Saturday. Check your Apple Account details now: Do the necessary checks that confirm your payment method hasn't expired, your billing address matches your card, and your shipping address is the place you actually want your iPhone sent to. Get your trade-in quote in advance: Getting a trade-in valuation on your current iPhone adds more screens to the checkout process, so get it done before pre-orders go live. After a trade-in estimate is generated, Apple has to receive your old device within 14 days (15 days in Canada) to ensure you get the estimated value. But this countdown only comes into effect after you receive your iPhone 18 Pro – not before. If you financed your current phone through the old iPhone Upgrade Program, check your status and your replacement financing options now: Apple discontinued the old program in the US in July 2026. Eligible existing members can move to Apple Upgrade , Apple Card Monthly Installments, carrier financing, or a one-time purchase. Note that in the UK, Apple is in the process of transitioning former Upgrade Program customers to its Flexible Finance Account . Open the Apple Store app ahead of time: Ensure you have the app up-to-date, open, and with your saved configuration on screen several minutes before pre-orders go live. The store does not always become accessible to every customer at exactly the advertised second. In fact, it's more likely to open up a few minutes later than that. Also: keep Apple's online store open in a browser on another device. Going on previous pre-orders, which of the two comes back first can vary by launch. Don't change your configuration selection at checkout: Every change you make to your basket likely re-queries Apple's inventory. If your saved specification is available, take it all the way to payment. This includes which color you prefer – the more last-minute changes you make, the greater the risk becomes that availability will change before you check out. Choose in-store pickup if it's offered: There's every reason to believe that Apple's pickup inventory will be allocated separately from its delivery stock, so a store slot can still be available after delivery estimates have slipped. Opting for in-store pickup also removes any potential ambiguity surrounding your estimated delivery window. Launch day walk-in stock is a genuine alternative: Apple could conceivably hold back some inventory for in-store purchases on launch morning. Brick-and-mortar stocks are also allocated per store rather than nationally. Apple's pickup availability checker updates through the morning and is likely to be more efficient and reliable than calling the store. That being said, don't assume you'll be able to walk into a store and pick up an iPhone 18 Pro. For all the details about the new iPhone 18 Pro models, be sure to check out our dedicated roundup . Related Roundup: iPhone 18 Pro Buyer's Guide: iPhone 18 Pro (Buy Now) Related Forum: iPhone This article, " How to Pre-Order iPhone 18 Pro From Apple and Get the Model You Want on Launch Day " first appeared on MacRumors.com Discuss this article in our forums
