More releases, more often will be the Apple way under CEO Ternus
New CEO John Ternus plans for Apple to speed up product development, with the aim to bring out more products throughout the year instead of a few well-worn events. Apple CEO John Ternus Barely a month in the seat, Apple CEO John Ternus is preparing to make big changes to the way the company works. Leaning on his engineering background, he wants Apple to be the same way, working to develop new products at a more rapid rate. As part of this, Bloomberg reports that Ternus is considering a shake-up to the way that Apple launches products. While everyone is used to the usual fall iPhone events and spring launches, Ternus wants to increase the frequency so it goes throughout the year instead. Continue Reading on AppleInsider | Discuss on our Forums
What happened?
New CEO John Ternus plans for Apple to speed up product development, with the aim to bring out more products throughout the year instead of a few well-worn events. Apple CEO John Ternus Barely a month in the seat, Apple CEO John Ternus is preparing to make big changes to the way the company works. Leaning on his engineering background, he wants Apple to be the same way, working to develop new products at a more rapid rate. As part of this, Bloomberg reports that Ternus is considering a shake-up to the way that Apple launches products. While everyone is used to the usual fall iPhone events and spring launches, Ternus wants to increase the frequency so it goes throughout the year instead. Continue Reading on AppleInsider | Discuss on our Forums
Story details
New CEO John Ternus plans for Apple to speed up product development, with the aim to bring out more products throughout the year instead of a few well-worn events.
Apple CEO John Ternus Barely a month in the seat, Apple CEO John Ternus is preparing to make big changes to the way the company works.
Leaning on his engineering background, he wants Apple to be the same way, working to develop new products at a more rapid rate.
Why it matters
This page keeps Apple rumors separate from official updates, so readers can follow early reports without confusing them with confirmed announcements.