Rumor

JP Morgan dismisses iPhone cuts report, hikes AAPL target to $360

AppleInsider • Mon, 12 Oct 2026

Financial analysis firm JP Morgan has told investors to ignore reports of low iPhone 18 Pro demand and has raised its target price by $20 to $360. Demand for iPhone 18 Pro is not as low as other reports claim, say JP Morgan analysts Back in July 2026 , JP Morgan lowered its target price to $340 on concerns about supply constraints. Now that there are reports of Apple cutting orders over low demand, though, the firm is raising its target and telling investors to look beyond the short term. Specifically, in a note to investors seen by AppleInsider , JP Morgan entirely dismisses these reports. Its analysts say that there is nothing beyond the typical production adjustments Apple makes every year. Continue Reading on AppleInsider | Discuss on our Forums

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Financial analysis firm JP Morgan has told investors to ignore reports of low iPhone 18 Pro demand and has raised its target price by $20 to $360.

Demand for iPhone 18 Pro is not as low as other reports claim, say JP Morgan analysts Back in July 2026 , JP Morgan lowered its target price to $340 on concerns about supply constraints.

Now that there are reports of Apple cutting orders over low demand, though, the firm is raising its target and telling investors to look beyond the short term.

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This page keeps Apple rumors separate from official updates, so readers can follow early reports without confusing them with confirmed announcements.

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https://appleinsider.com/articles/26/10/12/jp-morgan-dismisses-iphone-cuts-report-hikes-aapl-target-to-360?utm_source=rss

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