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iPhone hits record Q3 shipment share as global smartphone market plunges 20%, per report

9to5Mac • Mon, 12 Oct 2026

iPhone hits record Q3 shipment share as global smartphone market plunges 20%, per report

According to Counterpoint Research , Apple saw its share of global smartphone shipments cross 20% for the first time in a third quarter, despite an industry-wide decline. Here are the details. more…

What happened?

According to Counterpoint Research , Apple saw its share of global smartphone shipments cross 20% for the first time in a third quarter, despite an industry-wide decline. Here are the details. more…

Story details

According to Counterpoint Research , Apple saw its share of global smartphone shipments cross 20% for the first time in a third quarter, despite an industry-wide decline.

Why it matters

This page keeps Apple rumors separate from official updates, so readers can follow early reports without confusing them with confirmed announcements.

Original source

https://9to5mac.com/2026/10/12/iphone-hits-record-q3-shipment-share-as-global-smartphone-market-plunges-20-per-report/