Here’s how Apple could make its Hide My Email feature even better for iCloud+ users
Introduced in iOS 15, Hide My Email is an iCloud+ feature that does exactly what it says on the tin – you can create an alternative email address for each individual service you sign up for, and easily cut off said email whenever you’d like. It prevents advertisers from having your primary email address, and gives you better inbox control – a total win-win. That said, despite being introduced 5 years ago, the feature hasn’t progressed as much as it realistically could have. Here are my suggestions for how Apple could improve Hide My Email. more…
What happened?
Introduced in iOS 15, Hide My Email is an iCloud+ feature that does exactly what it says on the tin – you can create an alternative email address for each individual service you sign up for, and easily cut off said email whenever you’d like. It prevents advertisers from having your primary email address, and gives you better inbox control – a total win-win. That said, despite being introduced 5 years ago, the feature hasn’t progressed as much as it realistically could have. Here are my suggestions for how Apple could improve Hide My Email. more…
Story details
Introduced in iOS 15, Hide My Email is an iCloud+ feature that does exactly what it says on the tin – you can create an alternative email address for each individual service you sign up for, and easily cut off said email whenever you’d like.
It prevents advertisers from having your primary email address, and gives you better inbox control – a total win-win.
That said, despite being introduced 5 years ago, the feature hasn’t progressed as much as it realistically could have.
Why it matters
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Original source
https://9to5mac.com/2026/05/10/apple-hide-my-email-icloud-feature-requests-improvements/