Despite risks, Apple seeks ways to bring more AI to the App Store
Apple is facing the problem of allowing apps that use AI agents in the App Store , and is having internal discussions about how to incorporate them without breaking long-standing App Store guidelines. The App Store includes a lot of AI-coded apps, but Apple is still wary of loosening the leash. Artificial intelligence has led to a swathe of apps hitting the App Store, as developers embrace agentic coding. While Apple is fine with using AI to produce apps, it continues to have trouble bringing apps using AI to the App Store itself, due to the potential of breaking its rules. Apple is now trying to work out how to include apps that use AI agents in the App Store so that it can profit from them, reports sources of The Information . Continue Reading on AppleInsider | Discuss on our Forums
What happened?
Apple is facing the problem of allowing apps that use AI agents in the App Store , and is having internal discussions about how to incorporate them without breaking long-standing App Store guidelines. The App Store includes a lot of AI-coded apps, but Apple is still wary of loosening the leash. Artificial intelligence has led to a swathe of apps hitting the App Store, as developers embrace agentic coding. While Apple is fine with using AI to produce apps, it continues to have trouble bringing apps using AI to the App Store itself, due to the potential of breaking its rules. Apple is now trying to work out how to include apps that use AI agents in the App Store so that it can profit from them, reports sources of The Information . Continue Reading on AppleInsider | Discuss on our Forums
Story details
Apple is facing the problem of allowing apps that use AI agents in the App Store , and is having internal discussions about how to incorporate them without breaking long-standing App Store guidelines.
The App Store includes a lot of AI-coded apps, but Apple is still wary of loosening the leash.
Artificial intelligence has led to a swathe of apps hitting the App Store, as developers embrace agentic coding.
Why it matters
This page keeps Apple rumors separate from official updates, so readers can follow early reports without confusing them with confirmed announcements.