Apple shares closed above $300 for the first time after investors rewarded the company's stronger-than-expected earnings, surging Services revenue, and massive $100 billion buyback despite continued criticism of its delayed AI rollout. Apple Stocks app Apple shares closed at a new record high of $300.23 on May 15, surpassing both the $300 mark and the company's previous closing record of $287.51 set on May 6. Earlier in 2026, investors worried about delayed Siri features, slowing hardware growth, tariff exposure, and growing competition in generative AI. Apple stock briefly reached a 52 week high during the trading day of $303.20. The rally accelerated after Apple reported $111.2 billion in revenue and earnings per share of $2.01 for the quarter ending March 28, both above Wall Street expectations. The company also approved another $100 billion stock buyback and raised its quarterly dividend to $0.27 per share. Continue Reading on AppleInsider | Discuss on our Forums
Gemini Intelligence has been announced just a month before Apple Intelligence's big moment at WWDC, but I have doubts about whether either company can deliver on its AI promises. Google's Gemini Intelligence has been announced Google announced its new suite of AI features under the Gemini Intelligence banner during a streamed event on May 12, 2026. That's less than a month before Apple's WWDC 2026 event kicks off on June 8. Surely, that isn't a coincidence. Continue Reading on AppleInsider | Discuss on our Forums