Apple stock getting hit after price hikes, analysts mostly nonplussed
Apple's rare mid-cycle hardware price increases pushed the stock lower on June 25, but Wall Street's early response stayed largely upbeat as analysts kept their ratings and targets unchanged. Wall Street reacts to Apple's price hikes Apple shares fell about 4.8% in morning trading Thursday after the company announced the price increases. The announcement followed Micron's blockbuster earnings report, which reinforced Wall Street's view that AI-driven demand will keep DRAM and NAND prices elevated. The selloff made Apple one of the biggest losers among megacap technology stocks even as analysts largely maintained their bullish outlooks. The first analyst reactions published after Apple's June 25 announcement show a consistent view. Rather than cutting ratings or price targets, analysts argued the higher prices should help offset soaring memory costs that have become increasingly difficult for Apple to absorb. Continue Reading on AppleInsider | Discuss on our Forums
What happened?
Apple's rare mid-cycle hardware price increases pushed the stock lower on June 25, but Wall Street's early response stayed largely upbeat as analysts kept their ratings and targets unchanged. Wall Street reacts to Apple's price hikes Apple shares fell about 4.8% in morning trading Thursday after the company announced the price increases. The announcement followed Micron's blockbuster earnings report, which reinforced Wall Street's view that AI-driven demand will keep DRAM and NAND prices elevated. The selloff made Apple one of the biggest losers among megacap technology stocks even as analysts largely maintained their bullish outlooks. The first analyst reactions published after Apple's June 25 announcement show a consistent view. Rather than cutting ratings or price targets, analysts argued the higher prices should help offset soaring memory costs that have become increasingly difficult for Apple to absorb. Continue Reading on AppleInsider | Discuss on our Forums
Story details
Apple's rare mid-cycle hardware price increases pushed the stock lower on June 25, but Wall Street's early response stayed largely upbeat as analysts kept their ratings and targets unchanged.
Wall Street reacts to Apple's price hikes Apple shares fell about 4.8% in morning trading Thursday after the company announced the price increases.
The announcement followed Micron's blockbuster earnings report, which reinforced Wall Street's view that AI-driven demand will keep DRAM and NAND prices elevated.
Why it matters
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