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Apple once developed "M2 Extreme" and "M3 Extreme" chips for the Mac Pro, but it decided not to release them, according to Bloomberg 's Mark Gurman . He first reported on this topic in 2022 , and he touched on it again in his Power On newsletter today. "Extreme" chips would have had twice as many CPU and GPU cores as Apple's "Ultra" chips. "The idea was to offer twice as many graphics and main processing cores as that chip," he said. "In the past, I've called this proposed processor the 'Extreme' chip, which to me is the most sensible Apple marketing name for something above Ultra." Apple decided not to release the chips due to concerns over higher production costs and limited demand for the Mac Pro, according to Gurman. Not only did Apple ultimately scrap the "Extreme" chips, but it discontinued the Mac Pro entirely this year following a 20-year run . Tag: Mark Gurman Buyer's Guide: Mac Pro (Don't Buy) Related Forum: Mac Pro This article, " Apple Reportedly Worked on Two 'Extreme' Chips " first appeared on MacRumors.com Discuss this article in our forums
Apple's retail store at the Briarwood Mall in Ann Arbor, Michigan will be relocating to a new space at the mall on Friday, July 31 at 10 a.m. local time, according to a notice on the store's page . The entrance to the all-new, larger store will be in front of The Lawn , a new outdoor space at the mall. Tag: Apple Store This article, " New Apple Store in Michigan Opening Later This Month " first appeared on MacRumors.com Discuss this article in our forums
Apple has dropped the Mac Pro entirely, but for a time it was planning to keep it at the top of the range, giving it twice the processing power of the company's Ultra chips — and maybe even one last Intel model. The much-missed Mac Pro The once beloved Mac Pro went out with a whimper in March 2026 as Apple discontinued it. But according to Bloomberg , there had originally been big plans for its future. What eventually caused the end of the Mac Pro was how powerful the much more cost-effective Mac Studio was. From early on in the development of Apple Silicon , though, the plan was reportedly that the Mac Studio could get Apple's Ultra processors, but the Mac Pro would get more. Continue Reading on AppleInsider | Discuss on our Forums
Apple has continued to put the prices up for its online services, with iCloud+ rising in cost in a number of territories. iCloud+ now costs more money in some countries. Over the course of a few days, Apple has been increasing the prices of its various online services . Not to be left behind, iCloud+ has now upped its prices to join the rest of the roster. The change, revealed by Apple's iCloud+ pricing support page , doesn't outright say what countries are affected by the pricing. However, comparisons with previous pricing, including via the Wayback Machine , shows it affects eight countries in total. Continue Reading on AppleInsider | Discuss on our Forums
