Apple stock ended trading on Friday as the world's most valuable publicly traded company, overtaking Nvidia for the first time since April 2025 after a sustained recovery for the iPhone maker met a sharp selloff in chip stocks. Apple once again crowned Most Valuable Company Apple shares closed at $333.74, leaving the company with a market capitalization of approximately $4.88 CAP trillion. Nvidia ended down about 3.5% on the day, with a value of about $4.86 trillion. The distinction is largely symbolic, and a lead this narrow could disappear during the next trading session, if not in after-hours trading over the weekend. Still, Apple's return to the top caps a striking reversal from the tariff, China, and artificial intelligence concerns that weighed on its shares the last time it held the position. Continue Reading on AppleInsider | Discuss on our Forums
After raising prices on all Macs and iPads worldwide last month, Apple has now increased the price of iPhone models in Japan. As spotted by the Spanish blog iPhoneros , the iPhone 16, iPhone 17e, iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max all received price increases on Apple's online store in Japan today. Prices increased by up to 11%. Model Previous Price New Price Increase iPhone 17 Pro Max ¥194,800 ¥214,800 10.3% iPhone 17 Pro ¥179,800 ¥194,800 8.3% iPhone Air ¥159,800 ¥177,800 11.3% iPhone 17 ¥129,800 ¥142,800 10% iPhone 17e ¥99,800 ¥107,800 8% iPhone 16 ¥114,800 ¥124,800 8.7% Apple attributed the Mac and iPad price increases last month to the ongoing memory chip shortage, which has driven up chip prices. In this case, however, the increases are likely due to the Japanese yen's depreciation against the U.S. dollar over the past year. Apple did not raise iPhone prices today in the U.S. or any other countries that we checked. Apple also raised the prices of iCloud+ and Apple Music plans in many countries today, including Japan, so price increases are a theme this Friday. Related Roundups: iPhone 17 , iPhone 17 Pro , iPhone 17e , iPhone Air Tag: Japan Buyer's Guide: iPhone 17 (Neutral) , iPhone 17 Pro (Caution) , iPhone 17e (Neutral) , iPhone Air (Neutral) Related Forum: iPhone This article, " Apple Raises iPhone Prices in Japan " first appeared on MacRumors.com Discuss this article in our forums
Existing iPhone owners continue to account for nearly nine in 10 surveyed U.S. purchases, showing how Apple's enormous customer base isn't dwindling under pressure from Google and other Android smartphone manufacturers. iPhone 17 Consumer Intelligence Research Partners estimates that 87% of U.S. iPhone buyers in the March 2026 quarter came from another iPhone. The share reached its highest level in the three years covered by the report, up from 84% in 2025 and 85% in 2024. Another 12% switched from an Android smartphone, down from 14% in 2025 and slightly below the 13% measured in 2024. The remaining 1% came from a basic phone, bought a first smartphone, or fell into another category. The numbers point to a smartphone market in which most buyers settled on a platform years ago. Apple can still attract Android owners, but the larger opportunity comes from convincing hundreds of millions of existing customers to replace an older iPhone with a newer model. Continue Reading on AppleInsider | Discuss on our Forums
